Main Key Art - Skull
Achievements
Trailer: CLIO 2018 Entertainment | Bronze Winner
CLIO 2018 Music | Silver Winner
As lead on the Netflix x Marvel portfolio I oversaw a team of marketing experts bringing the stories of Marvel’s Daredevil, Jessica Jones, Luke Cage, Iron Fist, and The Punisher to the world. Each team member acted as “informed captain”, being the go-to person and trusted partner for creators and talent, coordinating all internal cross-functional partners and owning all campaign related marketing workstreams from A-Z. This not only included the strategic and creative development as well as the production of a holistic and integrated campaign across global channels, but also the creation of stand alone “title” brands including its strategic positioning, visual brand system, campaign executions and go-to-market strategy.